Variables

Ad Placement

Captures the utm_placement URL parameter on a visitor's first pageview and persists it across the session, so it's available when the conversion happens later.

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Custom Event ID

Generates a globally unique event ID per GTM event — the value you pass to

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CJS Form Id

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CJS Page Title

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CJS Post Id

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CJS Post Title

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cJS – Traffic Source

GTM Custom JavaScript Variable

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GTM Essentials – Variables Container Export

GTM Container Export (JSON)

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